Online Customer Service Web Marketing Seminars

SEO Through Blogs & Feeds

Search Engine Strategies — San Jose, CA

August 22nd, 2007

Panelist: Stephan Spencer

Not yet running a blog? Not syndicating your content through web feeds? Then you’re missing out on an important area that can help your overall SEO efforts. Learn more about the unique advantages blogs and feeds offer to search engine optimization.

Speakers:
Greg Jarboe, President and Co-Founder, SEO-PR
Stephan Spencer, Founder and President, Netconcepts, LLC
Rick Klau, Strategic Partner Development, Google
Doug Hay, Principal & CEO, Expansion Plus Inc.

Spread the word: delicious this:SEO Through Blogs & Feeds digg this:SEO Through Blogs & Feeds spurl this:SEO Through Blogs & Feeds furl this:SEO Through Blogs & Feeds reddit this:SEO Through Blogs & Feeds Add to Y!:SEO Through Blogs & Feeds

Images & Search Engines

Search Engine Strategies — San Jose, CA

August 21st, 2007

Panelist: Chris Smith

Regular search engines can’t understand text trapped within images, and this session looks at strategies to combat this problem for the image-intensive site. It also examines how to generate traffic using your images via image-specific search engines.

Speakers:
Liana Evans, Search Marketing Manager, Commerce360
Chris Smith, Lead Search Strategist, Netconcepts
Shari Thurow, Founder & SEO, Omni Marketing Interactive
Cris Pierry, Director of Web & Multi-Media Search, Yahoo! Search
James Jeude, Senior Product Manager, Ask.com

Spread the word: delicious this:Images & Search Engines digg this:Images & Search Engines spurl this:Images & Search Engines furl this:Images & Search Engines reddit this:Images & Search Engines Add to Y!:Images & Search Engines

SEO for Really Big Websites

MarketingProfs Virtual Seminars — online

June 28th, 2007

Seminar by Stephan Spencer and Chris Smith

Got a large, complex, database-driven website? Then you’re in luck, because such a site represents the best opportunity for capturing visitors from search engines such as Google. That’s because a large site has so much of what the engines love - content!

In this MarketingProfs seminar, you will gain best practices, invaluable tactics (such as “thin slicing”) and quick-hit tips and tricks. And you’ll discover what to avoid. All with real-world examples from major websites - both commercial and non-commercial.

  • How to expand into countless keyword markets
  • How to get many more pages indexed
  • How to optimize your HTML templates and CSS to make those pages “sing” to the search engines
  • How to pass your PageRank much more effectively through your site
  • How to build deep links to internal pages, not just to your home page
  • How to measure success using new (and little-known!) metrics and KPIs

Speakers:
Stephan Spencer, Founder and President, Netconcepts
Chris Smith, Lead Search Strategist, Netconcepts

Video:
The first video seen below is the original 90-minute webinar featuring Stephan Spencer and Chris Smith. (The Quicktime file is 112 MB)

The second video is the Q&A section of the webinar, which was so long we did it as a separate recording, lasting 105 minutes. (The Quicktime file is 205 MB)

 
icon for podpress  SEO for Really Big Websites [90:05m]: Play Now | Play in Popup | Download

 
icon for podpress  SEO for Really Big Websites Q & A [106:12m]: Play Now | Play in Popup | Download

Spread the word: delicious this:SEO for Really Big Websites digg this:SEO for Really Big Websites spurl this:SEO for Really Big Websites furl this:SEO for Really Big Websites reddit this:SEO for Really Big Websites Add to Y!:SEO for Really Big Websites

Make the Most of Your Web Site with SEO

Newspaper Association of America Webinar — online

June 26th, 2007

Seminar by Stephan Spencer

Do you know how to include keywords in headlines and articles to ensure your Web page receives high rankings in search engines? Do you understand how accurately tagging content translates into greater Web exposure and more readers?

Concepts shared in this one-hour training format will benefit executives from small to large-sized newspapers seeking to learn more about search engine optimization.

Learn guided instructions on how to incorporate the concepts of SEO to make the most of your Web site.

Speakers:
Stephan Spencer, Netconcepts
Steven Evatt, The Houston Chronicle’s Chron.com

Spread the word: delicious this:Make the Most of Your Web Site with SEO digg this:Make the Most of Your Web Site with SEO spurl this:Make the Most of Your Web Site with SEO furl this:Make the Most of Your Web Site with SEO reddit this:Make the Most of Your Web Site with SEO Add to Y!:Make the Most of Your Web Site with SEO

Inside the Head of the Searcher

AMA Hot Topic: Search Engine Marketing — Chicago, IL

June 22nd, 2007

Seminar by Stephan Spencer

It’s critical to understand search engine visitors if you want to market to them. Which search engines do they prefer? What words are they using? Where do they look on the screen and where do they click? What stage in the buying process are they in? How does all this differ for B2B versus B2C?

This session will provide a critical overview of…

  • Search engine market share
  • Eye tracking studies and searcher behavior
  • Trends
  • Imminent innovations
  • Keyword research tools
  • and much more

Speaker:
Stephan Spencer, Founder and President, Netconcepts

Spread the word: delicious this:Inside the Head of the Searcher digg this:Inside the Head of the Searcher spurl this:Inside the Head of the Searcher furl this:Inside the Head of the Searcher reddit this:Inside the Head of the Searcher Add to Y!:Inside the Head of the Searcher

Organic Search Is All About Content

AMA Hot Topic: Search Engine Marketing — Chicago, IL

June 22nd, 2007

Seminar by Chris Smith

The bedrock of website optimization is its content, and presenting that content in an advantageous manner to search engines in order to better draw referral traffic. In addition, the manner in which content is linked internally within a site can influence its rankings and define whether that content will be indexed and findable through search engines such as Google, Yahoo!, and MSN. This session will cover some basic points about optimizing a site’s content, illustrated by a few real-world examples from a major commercial website.

Spread the word: delicious this:Organic Search Is All About Content digg this:Organic Search Is All About Content spurl this:Organic Search Is All About Content furl this:Organic Search Is All About Content reddit this:Organic Search Is All About Content Add to Y!:Organic Search Is All About Content

Organic Search Is All About the Links

AMA Hot Topic: Search Engine Marketing — Chicago, IL

June 22nd, 2007

Seminar by Stephan Spencer

Links are the currency of search engines. Without good inbound links to your web site, your search engine optimization (SEO) efforts will be in vain. Link building is arguably the most difficult, most misunderstood, and most poorly executed aspect to SEO. Join SEO and link-building expert Stephan Spencer as he guides us through the quagmire showing us the way to great search engine rankings.

You will learn:

  • Google’s PageRank scores: red herring or useful metric?
  • What makes a link valuable or not
  • Creative strategies for building link-worthy content
  • What works when approaching webmasters with link requests
  • Pitfalls to avoid if buying or bartering links

Speakers:
Stephan Spencer, Founder and President, Netconcepts

Spread the word: delicious this:Organic Search Is All About the Links digg this:Organic Search Is All About the Links spurl this:Organic Search Is All About the Links furl this:Organic Search Is All About the Links reddit this:Organic Search Is All About the Links Add to Y!:Organic Search Is All About the Links

Link Building

Search Engine Bootcamp — Auckland, New Zealand

June 21st, 2007

Seminar by Jacqui Jones

Link building is fast becoming one of the best ways to promote your site, find out how to master the basics & get you linking strategy up & running, great overview here.

Speaker:
Jacqui Jones, Natural Search Marketing Consultant, Netconcepts

Spread the word: delicious this:Link Building digg this:Link Building spurl this:Link Building furl this:Link Building reddit this:Link Building Add to Y!:Link Building

Interactive Marketing: Reaching Customers

UW Wisconsin Madison, Executive Education, Interactive Marketing — Madison, WI

June 18th, 2007

Workshop by Stephan Spencer

Search engine marketing

  • Making your site “search engine friendly”
  • “Pay-per-click” search advertising
  • Benchmarking, competitive intelligence and ROI analysis
  • Trends in contextual, behavioral and local advertising

Creating a buzz — viral marketing

  • Blogs, RSS feeds, forums, wikis and more
  • Harness “word of mouse” to enhance your brand
  • Identifying the “sneezers” who will spread your viral message

Web analytics

Speakers:
Stephan Spencer, Founder and President, Netconcepts

Spread the word: delicious this:Interactive Marketing: Reaching Customers digg this:Interactive Marketing: Reaching Customers spurl this:Interactive Marketing: Reaching Customers furl this:Interactive Marketing: Reaching Customers reddit this:Interactive Marketing: Reaching Customers Add to Y!:Interactive Marketing: Reaching Customers

Instrumental in Ensuring Nearly Triple-digit Traffic Growth

DM News Logo“…interactive specialist Netconcepts was equally instrumental in ensuring nearly triple-digit traffic growth to the site thanks to effective site architecture and plumbing. The attentive client service and expertise at all levels within Netconcepts also was remarkable. Thank you for a wonderful Web site that helped us set a new standard online.”

Continue reading »

Spread the word: delicious this:Instrumental in Ensuring Nearly Triple-digit Traffic Growth digg this:Instrumental in Ensuring Nearly Triple-digit Traffic Growth spurl this:Instrumental in Ensuring Nearly Triple-digit Traffic Growth furl this:Instrumental in Ensuring Nearly Triple-digit Traffic Growth reddit this:Instrumental in Ensuring Nearly Triple-digit Traffic Growth Add to Y!:Instrumental in Ensuring Nearly Triple-digit Traffic Growth

Pages (26): « First ... « 5 6 7 [8] 9 10 11 » ... Last »


Related tags

Newsletter

Web marketing virtuoso Stephan Spencer, shares a wealth of emarketing experience and hard-hitting, practical advice in our monthly newsletter. It's full of valuable insights...You should subscribe.








Latest posts
Latest comments


Contact Us

HEADQUARTERS
2820 Walton Commons West, Suite 123
Madison, WI 53718 USA
Phone: (608) 285-6600
Toll-free: 888 207-1109

REGIONAL OFFICE
36 Anzac Rd., Browns Bay
Auckland, New Zealand
Phone: (+64) 9 476-4601
infodesk@netconcepts.com